Reminder advertising is likely to be most useful in the market growth stage of the product life cycle.

Question

Quizplus · Accepted Answer

Reminder advertising is most useful in the maturity stage of the product life cycle, where the goal is to maintain customer awareness and keep the product in the minds of consumers, rather than in the growth stage where the focus is typically on increasing market share and attracting new customers.

Reminder Advertising Is Likely to Be Most Useful in the Market