Which of the following would be a type of advertising used in the awareness stage of the adoption process?

Question

Quizplus · Accepted Answer

Teaser campaigns are designed to create awareness and generate excitement about a product or service before it is even released. This type of advertising is effective in the awareness stage of the adoption process because it helps to build anticipation and interest among potential customers. Flash ads, testimonials, point-of-purchase ads, and persuasive copy are all more commonly used in the interest, decision, and post-decision stages of the adoption process, when consumers are actively researching and considering their options.

Which of the Following Would Be a Type of Advertising