Identify the incorrect statement about sales promotions.
A) Sales promotions have increased because of competition in emerging markets.
B) Sales promotions can be used as tools to overcome consumer price resistance.
C) Changes in technology have made sales promotions more efficient.
D) The availability of more ad agencies and specialists has spurred growth in sales promotions.
E) An appropriate sales promotion depends on the situation and objectives.
Correct Answer:
Verified
Q309: Sales promotion should be targeted toward
A) wholesalers.
B)
Q310: When Intuit, a tax and financial planning
Q311: Which of the following is a possible
Q312: For an intermediary, a sales promotion would
Q313: Trade shows are a sales promotion device
Q315: If the promotion objective is to develop
Q316: Sales promotion activities:
A) can usually be implemented
Q317: When a company includes "stories" and/or videos
Q318: Which of the following statements about sales
Q319: If the promotion objective is to arouse
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