Promotion to business customers emphasizes personal selling.

Name: Promotion to business customers emphasizes personal selling.
Brand: Quizplus
Rating: 5.0 (46 reviews)

Question

Quizplus · Accepted Answer

Personal selling is a common promotional tool used when targeting business customers. This is because business customers often require a more personalized approach compared to individual customers. Personal selling allows for two-way communication and the opportunity for the salesperson to address specific needs and concerns of the business customer.

Promotion to Business Customers Emphasizes Personal Selling