Cooperative chains are formed by independent retailers to run their own buying organizations and conduct joint promotion efforts. They work together to strengthen their bargaining power and compete with corporate chains. They are not sponsored by wholesalers, nor are they consumer groups or experiencing declining sales.

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Cooperative Chains

Question 269

Multiple Choice

Cooperative chains:

A) are sponsored by wholesalers to try to compete with corporate chains.
B) are experiencing declining sales.
C) are formed by independent retailers to run their own buying organizations and conduct joint promotion efforts.
D) are consumer groups who run nonprofit buying associations.
E) None of these alternatives is true for cooperative chains.

Correct Answer: