Individual products:
A) are part of product lines but not product assortments.
B) may require their own marketing mixes.
C) are usually distinguished by brand only.
D) are part of product assortments but not product lines.
E) None of these alternatives is correct.

Question

Quizplus · Accepted Answer

Individual products may require their own unique marketing mixes based on factors such as target market, pricing strategy, promotion, and distribution channels.

Individual Products