________________ ________________ utilizes qualitative and quantitative analysis procedures to help marketing managers make more informed decisions.
A) Marketing planning
B) Marketing processing
C) Marketing structure
D) Marketing research
E) Marketing strategy

Question

Quizplus · Accepted Answer

Marketing research utilizes both quantitative and qualitative analysis methods to gather information that helps marketing managers make informed decisions. Marketing planning, processing, structure, and strategy all involve decision-making, but they do not necessarily involve the collection and analysis of data.

________________ ________________ Utilizes Qualitative and Quantitative Analysis Procedures to Help

Utilizes Qualitative and Quantitative Analysis Procedures to Help