Which of the following is not a key variable that marketers need to consider when developing marketing mixes for manufacturers?
A) Size of manufacturers
B) CEOs of manufacturers
C) Geographic location of manufacturers
D) Buying procedures of manufacturers
E) Classifications of manufacturers
Correct Answer:
Verified
Q227: The U.S. government collects and publishes data
Q228: "NAICS" means:
A) North American Initiative for Competitive
Q229: Regarding the size of manufacturing concerns, large
Q230: Organizational buyers purchase the same product from
Q231: In the U.S., what percentage of total
Q233: When looking at NAICS codes:
A) The fewer
Q234: Regarding the market composed of manufacturers in
Q235: U.S. manufacturers:
A) all employ many workers.
B) are
Q236: If a firm targets business and organizational
Q237: Regarding the manufacturers' market, large firms (with
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