With the "unification of Europe":
A) many of the taxes and rules that have limited trade among member countries of the European Union were eliminated.
B) the need to adjust strategies to reach submarkets of European consumers disappeared.
C) firms operating in Europe have harder access to large markets.
D) consumer prices rose.

Question

Quizplus · Accepted Answer

The unification of Europe led to the elimination of many taxes and rules that have limited trade among member countries of the European Union, thus making it easier for firms to do business across borders and reach larger markets.

Answer: B
 The unification of Europe did not eliminate the need to adjust strategies to reach submarkets of European consumers, as cultural and economic differences still exist among member countries.

Answer: C
 The unification of Europe actually made it easier for firms operating in Europe to access larger markets, as trade barriers were eliminated and the single market became more integrated.

Answer: D
 There is no evidence to suggest that consumer prices rose with the unification of Europe, as increased competition and efficiency in the single market should lead to lower prices for consumers.

With the "Unification of Europe