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Seniors and Baby Boomers Are Among the Fastest-Growing Demographic Groups

Question 244

Multiple Choice

Seniors and baby boomers are among the fastest-growing demographic groups on Facebook. Marketers need to study such trends because:


A) people in this demographic are known for being techno-savvy.
B) baby boomers typically have little money to spend.
C) very large numbers of people make up this demographic.
D) online ads are most effective when seen by people of all ages.
E) seniors have played a major role in the social media revolution.

Correct Answer:

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