Which of the following statements by a U.S. president best reflects a MICRO view of marketing?
A) "A tax cut will give consumers more spending money."
B) "With interest rates low, many young people can now afford to buy a new home."
C) "In the United States we have a better choice of products than in any other country."
D) "My administration will spend 75 percent more on purchases related to domestic security during the next year."
E) "Tourism firms should advertise more to attract more international visitors."
Correct Answer:
Verified
Q167: Marketing can be viewed as:
A) a set
Q168: Which of the following statements about marketing
Q169: _ is defined as the performance of
Q170: Macro-marketing examines all the following challenging scenarios
Q171: Marketing
A) applies to both profit and nonprofit
Q173: Marketing encourages research and _, the development
Q174: Which of the following is NOT a
Q175: From a micro view, marketing
A) applies to
Q176: Marketing:
A) applies to both profit and nonprofit
Q177: Marketing:
A) emphasizes mass selling over personal selling.
B)
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