To examine the use of politeness among children, Kim records conversations between school children and their teachers. She then randomly samples some of these conversations and counts the number of times the children said "please" or "thank you" during the conversation. Which research methodology is Kim employing to answer her research question?

Question

Quizplus · Accepted Answer

Kim is using content analysis to examine the use of politeness among children by analyzing the frequency of "please" and "thank you" in recorded conversations between children and teachers. Content analysis involves the systematic analysis of communication content, which makes it an appropriate research methodology for this study. Participant observation involves observing and interacting with participants in their natural settings, ethnography involves the study of cultural patterns and practices, and experimentation involves manipulating variables to test cause-and-effect relationships, none of which are applicable to this study.

To Examine the Use of Politeness Among Children, Kim Records