With regard to global marketing,which of the following is an example of an offensive goal?
A) A mutual fund firm headquartered in New York aiming to increase its sales targets in its European branches
B) An American automobile manufacturer planning to gain access to technological innovations developed in Japan
C) An information technology company based in Texas attempting to take advantage of the low costs of operations in India by outsourcing its services
D) An American clothing company aiming to expand its operations to India to compete with the local brands there
Correct Answer:
Verified
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Q20: With regard to global marketing,one of the
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