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Remus Co ,A Pharmaceutical Company That Is Involved in Drug Discovery

Question 24

Multiple Choice

Remus Co. ,a pharmaceutical company that is involved in drug discovery and development,is ISO 9000 certified.The ISO 9000 certification indicates that Remus:


A) provides subsidized products in a relatively horizontal market.
B) meets standardized levels of product quality.
C) follows a traditional marketing approach focused primarily on product features.
D) competes in a purely vertical market.

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