An ad for Concordia kitchen cabinets states "For an exceptional look in cabinetry that you won't find anywhere else,buy Concordia cabinets." This is an example of positioning:
A) based on superiority to competitive products.
B) in terms of superior product users.
C) based on being a cost leader in the market.
D) in terms of where consumers live and shop.
Correct Answer:
Verified
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