For which of the following products is a retailer most likely to use prestige pricing?
A)Plastic storage containers
B)Fresh fruits
C)Frozen desserts
D)Crystal wine glasses

Question

Quizplus · Accepted Answer

Retailers are most likely to use prestige pricing for products that are luxury or high-end items, such as crystal wine glasses. This type of pricing strategy is effective for products where consumers are willing to pay more for a perceived higher quality or status. Plastic storage containers, fresh fruits, and frozen desserts are not typically associated with prestige pricing.

For Which of the Following Products Is a Retailer Most