Travel agencies offering vacation packages that include travel,accommodation,and entertainment at a single price to connote value and convenience for customers is an example of _____.

Question

Quizplus · Accepted Answer

Bundle pricing refers to the strategy of offering multiple products or services as a package deal at a lower price than they would cost individually. This is done to convey value and convenience to customers, as seen in the example of travel agencies offering vacation packages that include travel, accommodation, and entertainment at a single price. This type of pricing is particularly effective in the tourism and hospitality industries.

Travel Agencies Offering Vacation Packages That Include Travel,accommodation,and Entertainment at a Single