Exclusivez, a leading jeweler, offers a pair of diamond earrings for only $2000, a price that is 40 percent lower than that of its competitors. Exclusivez aims to use this strategy to drive its competitors out of business and become the market leader in diamond jewelry. This is an example of _____.

Question

Quizplus · Accepted Answer

The Answer of Exclusivez, a leading jeweler, offers a pair of diamond earrings for only $2000, a price that is 40 percent lower than that of its competitors. Exclusivez aims to use this strategy to drive its competitors out of business and become the market leader in diamond jewelry. This is an example of _____.

Exclusivez, a Leading Jeweler, Offers a Pair of Diamond Earrings