Better Offices Inc. manufactures office supplies and equipment for a large client base, including the city's largest retailer, Office Space. A salesperson from Better Offices met with the procurement manager of Office Space to sell copiers. Two days later, another salesperson from Better Offices called on Office Space to sell copier paper. Considering this, Better Offices most likely uses a _____ structure to organize its sales force.

Question

Quizplus · Accepted Answer

Better Offices Inc. likely uses a product structure to organize its sales force, as different salespeople are responsible for selling different products (copiers and copier paper) to the same client, Office Space.