Which of the following methods are commonly used for creating and managing project teams?
A)Idea screening and observational research
B)Test marketing and marketing applications
C)Skunkworks and rugby approach
D)Idea generation and consumer research

Question

Quizplus · Accepted Answer

Skunkworks and rugby approach are both commonly used methods for creating and managing project teams. Skunkworks involves forming a small, dedicated team to work on a specific project with minimal supervision, while the rugby approach involves creating a cross-functional team that is empowered to make decisions and work together to achieve project goals. Idea screening, observational research, test marketing, marketing applications, idea generation, and consumer research are all techniques used in the product development process, but are not specifically related to creating and managing project teams.

Which of the Following Methods Are Commonly Used for Creating