A region over which a manufacturer limits the distribution or selling of its products to one retailer or wholesaler is called a(n)
A)uncontested market.
B)exclusive territory.
C)captured territory.
D)strategic market territory.
E)inclusive territory.

Question

Quizplus · Accepted Answer

An exclusive territory is a region over which a manufacturer limits the distribution or selling of its products to one retailer or wholesaler. This is often used to avoid competition between retailers and to allow the manufacturer to focus on working closely with a single distributor.

A Region Over Which a Manufacturer Limits the Distribution or Selling