The presidential election campaign of 1840 saw

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The presidential election campaign of 1840 saw the first major influence of the "penny press," which was a type of newspaper that catered to the rising working-class population with its affordable price of one penny per copy. The penny press played a significant role in shaping public opinion and increasing voter turnout during the election. Martin Van Buren was actually the Democratic candidate but lost to the Whig Party's William Henry Harrison. Henry Clay was the Whig presidential candidate in the 1836 presidential election, not in 1840. The Republican Party did not emerge until the 1850s.

The Presidential Election Campaign of 1840 Saw