Which of the following offers the greatest potential for meaningful interaction between buyers and sellers?
A) Testimonials
B) Infomercials
C) CD-ROM advertising
D) Online advertising

Question

Quizplus · Accepted Answer

Online advertising offers the greatest potential for meaningful interaction between buyers and sellers as it allows for two-way communication through features such as live chat, feedback forms, and social media engagement. Testimonials and infomercials are one-way communication channels, while CD-ROM advertising is a less popular and interactive format compared to online advertising.

Which of the Following Offers the Greatest Potential for Meaningful