In the Thinking Green box in the chapter,companies such as Mars Drinks North America and First Global Express have found that:
A)the recession of 2008-2010 has caused consumers to reduce their emphasis on companies producing green products.
B)promoting their company's efforts at sustainability through "greening" has been a boost in helping them compete.
C)pricing and cut backs in promotional expenditures has been the key reason they have increased market share.
D)there is very little interest in the green movement in the United States but considerable support in Europe and Asia.

Question

Quizplus · Accepted Answer

The companies mentioned in the Thinking Green box have found that promoting their efforts at sustainability through "greening" has helped them compete. There is no mention of the recession causing reduced emphasis on green products or pricing/cut backs being the key reason for increased market share. The statement about lack of interest in the green movement in the United States is not supported by evidence in the text.

In the Thinking Green Box in the Chapter,companies Such as Mars