The key to success for U.S. firms operating internationally is to increase their efforts to maintain high quality while decreasing expenditures on new-product development.

Question

Quizplus · Accepted Answer

The key to success for U.S. firms operating internationally is not to decrease expenditures on new-product development, but rather to balance their investments in research and development with cost-cutting measures in other areas. Maintaining high quality while also being cost-effective is the key to success.

The Key to Success for U