According to the Reaching Beyond Our Borders box in Chapter 13,one secret to global success is a social marketing campaign that uses online chats and blogging to stay close to consumers during all hours of the day.

Question

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The Reaching Beyond Our Borders box in Chapter 13 suggests that a social marketing campaign that uses online chats and blogging can help companies stay connected with their consumers around the clock, which can contribute to their global success. Therefore, the statement is true.

According to the Reaching Beyond Our Borders Box in Chapter