Joanna Bresee,a graduate student from Carnegie Mellon,connected with the culture of Madagascar when she created lamba hoany (a native garment)with artful messages to save the more than 150 rare species of animals that inhabit Madagascar.In contrast to many Americans trying to do business abroad,Joanna successfully adapted her message to the native culture when she imprinted it on the native garment.
Adapting products to sociocultural factors can be a key to success in global markets.Joanna obviously understood this in preparing her garments.

Question

Quizplus · Accepted Answer

The passage states that "Adapting products to sociocultural factors can be a key to success in global markets" and that Joanna "successfully adapted her message to the native culture when she imprinted it on the native garment." Therefore, it can be inferred that she understood the importance of adapting to sociocultural factors.

Joanna Bresee,a Graduate Student from Carnegie Mellon,connected with the Culture