You sell paint products and accessories for painters.Recently,you were in contact with merchants from India who have taken an interest in your products and are willing to talk more about entering into a contractual deal to purchase your goods.This opportunity may be just the thing to get your business over its slump,because you learned from your Introduction to Business class that very few barriers exist between U.S.and Indian markets.
Unfortunately,several trade barriers currently exist between U.S.and India.Indian retailers will only buy product from Indian wholesalers.U.S.companies find it difficult to sell directly to Indian retailers.
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