Actual and potential consumers of retail firms, usually in the industrialized countries, who express preferences for products, services, and companies are considered?

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The question is referring to consumers who express preferences for products, services, and companies. The term "green" typically refers to individuals who prioritize environmental sustainability, but it could also refer to socially responsible consumers more broadly. These consumers may seek out eco-friendly products, support companies with strong social or environmental records, or otherwise prioritize sustainability in their purchasing decisions. However, the term "green" may not always be the most accurate or appropriate label for these consumers depending on their specific values and priorities.

Actual and Potential Consumers of Retail Firms, Usually in the Industrialized