A merger between two regional fruit-sellers that do not sell fruit in the same geographical area is an example of a ________.
A) market extension merger
B) conglomerate merger
C) horizontal merger
D) vertical merger

Question

Quizplus · Accepted Answer

A market extension merger occurs when two companies that sell the same products but in different markets combine. This type of merger allows the companies to extend their market reach.

A Merger Between Two Regional Fruit-Sellers That Do Not Sell