____________ supply the central, problem-solving benefit that customers seek.
A) Core products
B) Supplementary services
C) Delivery processes
D) Sustaining processes
E) Conditional services
Correct Answer:
Verified
Q13: Consumption of the core product is sandwiched
Q14: All service elements must be delivered in
Q15: A company's _ helps to determine which
Q16: The three factors that contribute the most
Q17: Service marketers need to create a coherent
Q19: At it's simplest, _ consists of immediate
Q20: Information processing services tend to be the
Q21: Give two examples of billing elements.
Q22: The term "branded house" is used to
Q23: Give two examples of facilitating services.
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