Consider the following to answer the question(s) below:
The option to buy extended warranties is commonplace with most electronics purchases. Does the type of purchase affect a consumer's willingness to pay extra for an extended warranty? Data for 420 consumers who purchased digital cameras and laptop computers from a leading electronics retailer are summarized in the table.
-Two of the questions asked in the survey of employees are shown below.
• Since exercise is so important to good health, would you be willing to participate in organized walks during lunch hour?
• Would you attend a "low fat cooking" demonstration?
a. Are these questions valid (appropriately worded)? Explain.
b. Which question is more neutral? Explain.

Question

Consider the following to answer the question(s) below:
The option to buy extended warranties is commonplace with most electronics purchases. Does the type of purchase affect a consumer's willingness to pay extra for an extended warranty? Data for 420 consumers who purchased digital cameras and laptop computers from a leading electronics retailer are summarized in the table. 
-Two of the questions asked in the survey of employees are shown below.
• Since exercise is so important to good health, would you be willing to participate in organized walks during lunch hour?
• Would you attend a "low fat cooking" demonstration?
a. Are these questions valid (appropriately worded)? Explain.
b. Which question is more neutral? Explain.

Quizplus · Accepted Answer

The Answer of Consider the following to answer the question(s) below:
The option to buy extended warranties is commonplace with most electronics purchases. Does the type of purchase affect a consumer's willingness to pay extra for an extended warranty? Data for 420 consumers who purchased digital cameras and laptop computers from a leading electronics retailer are summarized in the table. 
-Two of the questions asked in the survey of employees are shown below.
• Since exercise is so important to good health, would you be willing to participate in organized walks during lunch hour?
• Would you attend a "low fat cooking" demonstration?
a. Are these questions valid (appropriately worded)? Explain.
b. Which question is more neutral? Explain.

Consider the Following to Answer the Question(s) Below