One reason for an organization to hire an outside research agency is because an outside agency may have special skills that the company research department may not possess.

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An outside agency may have access to specialized knowledge, resources, and expertise that the in-house research team may lack. This can include advanced research methodologies, specialized software and tools, and broader industry knowledge and experience. By hiring an outside research agency, companies can tap into these resources and gain insights that they may not be able to obtain on their own.

One Reason for an Organization to Hire an Outside Research