The 2008 announcement by Starbucks that it would be closing approximately 600 of its stores suggests the firm was using a ________ strategy.

Question

Quizplus · Accepted Answer

A consolidation strategy involves reducing the size or scope of a company's operations, which is exactly what Starbucks did by closing 600 stores. This strategy is often used when a company needs to focus on its core business and reduce costs.

The 2008 Announcement by Starbucks That It Would Be Closing