The owners of a start-up company are in the process of developing a corporate mission statement.Which of the following questions is LEAST likely to help them create an effective mission statement?

Question

Quizplus · Accepted Answer

B)The corporate mission is the sum total of the organization's ongoing purpose.Arriving at a mission statement should involve answering the questions: What are we in management attempting to do for whom? Should we maximize profit so shareholders will receive higher dividends or so share price will increase? Or should we emphasize stability of earnings so employees will remain secure? Threats to the firm's success are addressed later in the strategic planning process.

The Owners of a Start-Up Company Are in the Process