Distributors and wholesalers prefer taking on start-up products as there are no setup charges involved.

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Distributors and wholesalers prefer taking on established products that already have a proven market demand and established distribution channels. Start-up products often require more effort and investment in marketing, educating the consumer, and building a brand. Therefore, these entities may be hesitant to take on start-up products, as they involve a higher risk of failure. Additionally, there may be setup charges involved in working with new or untested products, such as marketing and promotional expenses or fees for product testing and evaluation.

Distributors and Wholesalers Prefer Taking on Start-Up Products as There