Segmenting a market _____ involves dividing it into different segments in terms of cities or neighborhoods.

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Geographical segmentation involves dividing a market based on geographic boundaries such as cities or neighborhoods. This helps businesses to understand the specific needs and preferences of consumers in different areas and tailor their marketing strategies accordingly. Economic segmentation is based on factors such as income levels and spending habits, demographic segmentation focuses on demographic characteristics such as age and gender, and cultural segmentation is based on values and beliefs shared by different cultural groups.

Segmenting a Market _____ Involves Dividing It into Different Segments