Erion Inc.is an e-commerce company that sells its food products under the brand name Heal Meal.Its business partners have planned to enter into a strategic alliance with a well-reputed retailer in the Asian market in order to expand its operations to the Asian continent.Which of the following is a reason for the company having a lack of organization-based legitimacy in the Asian market?
A) The absence of a physical location to conduct business
B) It's partnership with another well-reputed business
C) The use of a brand name to sell products
D) Its legal form as a partnership firm

Question

Quizplus · Accepted Answer

A lack of a physical location to conduct business in the Asian market can impact the organization-based legitimacy of Erion Inc. in that market. In some cultures, having a physical presence is seen as a critical factor for establishing trust and building relationships. Without it, customers and potential business partners may perceive the company as being less established or trustworthy. The other options (B, C, D) do not directly relate to organization-based legitimacy in the Asian market.

Erion IncIs an E-Commerce Company That Sells Its Food Products Under