Promotion includes personal selling, publicity, and word-of-mouth efforts to persuade people to buy a firm's goods or services.

Name: Promotion includes personal selling, publicity, and word-of-mouth efforts to persuade people to buy a firm's goods or services.
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Question

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Promotion strategies typically include personal selling, advertising, publicity, sales promotion, direct marketing, and word-of-mouth tactics to encourage consumers to purchase a company's products or services.

Promotion Includes Personal Selling, Publicity, and Word-Of-Mouth Efforts to Persuade