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Suzy Is Having Her Sixth Birthday Party at Club Libby

Question 29

Multiple Choice

Suzy is having her sixth birthday party at Club Libby Lu at a department store in the mall. She and six of her friends will get a complete "make-over" with glittery makeup and shiny extensions added to their hair. This is an example of which approach retailers are taking to improve the shopping experience?


A) kiosks
B) mini-stores
C) lifestyle centers
D) brand stores
E) "destination areas" within stores

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