Which PRIZM segment consists of consumers who are evolving into older "empty-nester" couples as their children grow up and leave home; live in older, stable neighborhoods with pools and patios in their backyard; and are white-collar professionals?
A) Urban Achievers
B) Blue Blood Estates
C) Bohemian Mix
D) Pools & Patios
E) Town & Rural
Correct Answer:
Verified
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Q64: What is the premise underlying geodemographic analyses?
A)
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Q70: How many PRIZM segments are there?
A) 8
B)
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