Toyota offers a hybrid version of its popular Highlander mid-sized SUV. The advertising for this car features the positive benefits of owning a hybrid, but it fails to mention that the Hybrid is considerably more expensive than the conventional version of the model. This is an example of a(n) _____.
A) biased message
B) one-sided message
C) two-sided message
D) positive appeal
E) comparative ad
Correct Answer:
Verified
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