Broadcast media, particularly television, appear to be better vehicles for comparative advertisements because broadcast lends itself to more thorough comparisons.

Name: Broadcast media, particularly television, appear to be better vehicles for comparative advertisements because broadcast lends itself to more thorough comparisons.
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Print media appear to be better vehicles for comparative advertisements because print lends itself to more thorough comparisons.

Broadcast Media, Particularly Television, Appear to Be Better Vehicles for Comparative