Purchases that are made as a result of the consumer seeing a product, which acts as a reminder that they need it, are called:

Question

Quizplus · Accepted Answer

Reminder purchases are made when a consumer sees a product and is reminded that they need it. This is different from impulse purchases, which are made on a whim without any prior planning, and planned purchases, which are made with prior intent and research.

Purchases That Are Made as a Result of the Consumer