Given the following minimum standards: price = 3, quality = 4 and ease of use = 3, which of the following MP3 players would be chosen using the conjunctive decision rule? $\begin{array}{llcc}
& \text { Sanyo}& \text {Sony }& \text { Pioneer }\
\
\text { Price } &4&5&2 \
\
\text { Quality } &4&3&6\
\
\text { Ease of use } &4&4&4\
\end{array}$

Question

Given the following minimum standards: price = 3, quality = 4 and ease of use = 3, which of the following MP3 players would be chosen using the conjunctive decision rule? $\begin{array}{llcc}
& \text {  Sanyo}& \text {Sony  }& \text { Pioneer }\
\
  \text { Price } &4&5&2  \
\
 \text { Quality } &4&3&6\
\
 \text { Ease of use } &4&4&4\
\end{array}$

Quizplus · Accepted Answer

The conjunctive decision rule involves setting a minimum acceptable cutoff level for each attribute and choosing the first option that meets all minimum thresholds. Sanyo meets or exceeds the minimum standards for price (4 ≥ 3), quality (4 ≥ 4), and ease of use (4 ≥ 3), making it the chosen MP3 player.

Given the Following Minimum Standards: Price = 3, Quality =