A crowded or closed-in feeling created by a crowded store will result in adaptive strategies that could:

Question

Quizplus · Accepted Answer

A crowded or closed-in feeling can create anxiety or stress for shoppers, which can lead to adaptive strategies like reducing shopping time and altering the use of in-store information. This could also result in reduced planned purchases due to the discomfort of being in a crowded environment. While increasing purchases may seem counterintuitive, research has shown that high levels of congestion can actually decrease purchase intent. Therefore, option C is the best choice.

A Crowded or Closed-In Feeling Created by a Crowded Store