A 'brand community' involves a shared sense of belonging among its members.

Name: A 'brand community' involves a shared sense of belonging among its members.
Brand: Quizplus
Rating: 4.8 (52 reviews)

Question

Quizplus · Accepted Answer

A brand community is formed when customers or fans of a particular brand interact with one another and feel a shared sense of belonging due to their common passion or interest in the brand. This can lead to increased loyalty and advocacy for the brand.

A 'Brand Community' Involves a Shared Sense of Belonging Among