Recall that Elliot Aronson and his colleagues (1991,1993)asked college students either to compose a persuasive message advocating the use of condoms or to compose and deliver their message in front of a video camera.In addition,half of the participants in each group were made mindful of the times that they didn't use condoms.After completing these tasks,participants were allowed to purchase condoms at a low price.What is the significance of their findings from this experiment? They demonstrated that

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The findings of the experiment demonstrate that dissonance created by feelings of hypocrisy can change both attitudes and behaviors. Participants who were made mindful of their failure to use condoms experienced greater dissonance when advocating for condom use, and were more likely to then purchase condoms at a low price. This suggests that experiencing dissonance can lead to a change in both attitudes and behaviors.

Recall That Elliot Aronson and His Colleagues (1991,1993)asked College Students