Recall that Jon Jecker and David Landy (1969)conducted an experiment in which some participants were asked by the experimenter to return monetary compensation to him,while others were asked by the department secretary to return the money to a fund,and still others received no such request for the return of their compensation.Participants who were approached by the experimenter evaluated him better than did participants in the other two experimental conditions.These findings support the notion of

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The findings that participants who returned the compensation to the experimenter evaluated him better support the Ben Franklin effect, which suggests that doing a favor for someone can lead to increased liking of that person.

Recall That Jon Jecker and David Landy (1969)conducted an Experiment