Recall that participants in a field experiment by Raymond Reno and his colleagues (1993)were more likely to properly dispose of a handbill left on their windshields when they saw a confederate pick up and dispose of a fast food bag.Results of this experiment reveal the power of ____ to reduce littering behaviors.

Question

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The experiment demonstrates the power of injunctive norms, which are perceptions of what behaviors are approved or disapproved by others, to influence behavior. Seeing someone else properly dispose of litter serves as a cue for the socially approved behavior.

Recall That Participants in a Field Experiment by Raymond Reno